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J 331 J 331. Web Publishing. 3 Hours.

Focus on in-depth understanding of the web platform and its applicability to various types of content across multiple devices. Examination of web usage by individuals and organizations with the need for a digital presence. Experience the web publishing process, including planning, production, tracking, and marketing. Exposure to HTML coding, design, content management systems, web analytics, and digital advertising. Three lecture hours a week for one semester. Journalism 331 and 331N may not both be counted. Prerequisite: Journalism 310F and 311F with grade of at least B- in each.